Imagine this: you receive an intriguing newsletter in your mailbox or inbox from a business or organization you’re familiar with. That newsletter loads you with information and inspires you to learn more about what they have to offer.
Depending on the content, it makes you interested enough to perhaps buy products from them or sign up for their services. Or, alternatively, you share their cleverly-prepared newsletter with a friend because of how interesting it is.
Sending out a monthly newsletter doesn’t have to be complicated or time-consuming. Here are a few tips to make it easy. Keep reading!
Decide on the Format of Your Newsletter
If you plan on releasing a newsletter, you need to determine what format will work best for you and your team. Will you be sending out a physical copy? An electronic copy? Perhaps a mix of both?
Once you’ve decided on the format, you can move on to planning the content and layout of your newsletter. Keep in mind who your target audience is and what type of information they would be interested in reading.
With a little bit of planning, you can create a newsletter that will be both informative and enjoyable to read. You can also click for more info on exceptional digital on-demand print services for your newsletter!
Gather the Content for Your Newsletter
Before you can start putting together your newsletter, you need to gather the content.
This can come from a variety of sources, such as articles you’ve written, blog posts, press releases, and even social media. Once you have a good selection of content, you can start to put together your newsletter.
Keep in mind who your target audience is and what type of content they would be interested in. Also, make sure to include a call to action in your newsletter so that your readers know what to do next.
Use a Word Processing Program or a Template
You can use a word processing program or a template to help you get started. If you’re using a word processing program, try to keep the layout simple. Use a single column for the text and add some images to break up the text.
If you’re using a template, try to find one that is simple and easy to use.
Again, you’ll want to use a single column for the text and add some images to break up the text. Once you have the basic layout, you can start to add your own personal touches.
Print or Email Your Monthly Newsletter to Your Subscribers
The best time to send your newsletter is typically mid-week and mid-day.
This gives your subscribers time to check their email while they’re at work and ensures they’ll see your message. Tuesday or Wednesday around 10 or 11 am is usually a good time to send it.
Of course, you’ll want to test different days and times to see what works best for your audience.
Send a Monthly Newsletter Starting Today
Sending out a monthly newsletter can be a great way to stay in touch with your customer base and keep them updated on what’s going on with your business.
But, it’s important to do it right. Follow the tips in this article and you’ll be on your way to creating a successful newsletter that your customers will love. So, what are you waiting for? Get started on your newsletter today!
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