Business

WordPress is a favorite blogging tool of mine and I share tips and tricks for using WordPress here.

Growth Marketing: Which Qualitative Measurements are Important?

Growth Marketing: Which Qualitative Measurements are Important?

Introduction With so many quantitative marketing metrics available, choosing which ones are most important to measure can be difficult. You…
How to do TikTok Marketing: A Beginner’s Guide

How to do TikTok Marketing: A Beginner’s Guide

Introduction After the launch of the mobile app TikTok, you may be wondering how to use it to market your…
The 5th ‘P’ of Marketing: The Payment Option

The 5th ‘P’ of Marketing: The Payment Option

Introduction In addition to product, place, promotion, and price, in the world of marketing there’s another P that can really…
7 Aspects of Contractor Marketing Strategies You Can’t Afford to Ignore

7 Aspects of Contractor Marketing Strategies You Can’t Afford to Ignore

Introduction Contractor marketing can be difficult to master, but ignoring it means your company will struggle to compete in an…
5 Metaverse Marketing Strategies

5 Metaverse Marketing Strategies

Using the right digital Metaverse marketing strategies to promote your Metaverse marketing efforts can be tricky because of the constantly…
7 Marketing Techniques for Small Business to Help You Grow

7 Marketing Techniques for Small Business to Help You Grow

Introduction Marketing your small business isn’t the easiest task, but it can pay off if you know what you’re doing…
6 Guidelines for Successful Influencer Marketing

6 Guidelines for Successful Influencer Marketing

Influencer marketing has become increasingly popular, especially in the last couple of years. It is easy to see why, as…
7 Ecommerce Strategies to Combat Economic Downturn

7 Ecommerce Strategies to Combat Economic Downturn

In any business, there are times when the economy doesn’t cooperate with your plans. The same goes for ecommerce merchants,…
E-commerce Data Analytics: How to Boost Marketing Operations and Performance

E-commerce Data Analytics: How to Boost Marketing Operations and Performance

With the popularity of online shopping, it’s no surprise that e-commerce data analytics are becoming an essential part of digital…
From Women in the Kitchen to GirlBoss – How Gender Portrayal in Advertising Has Evolved Over the Years

From Women in the Kitchen to GirlBoss – How Gender Portrayal in Advertising Has Evolved Over the Years

Introduction As the 20th century opened, gender roles were strongly influenced by cultural norms and societal expectations. If you take…